Google UX Design Professional Certificate
A structured programme covering user research, information architecture, wireframing, prototyping, accessibility and usability testing — the process side of design rather than the decoration.
Why it matters to you: it is the difference between a site that looks fine and a site that is organised the way your customers actually think. Where the phone number sits, how services are grouped, what a visitor sees first on a phone — those decisions come from this training, and they are the ones that determine whether an enquiry gets sent.